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Synopsis: Producer Essentials: A Comprehensive Guide to Business Affairs and Production Law for Film and Television

Spearheaded by Lori Massini and Heather Watt, established entertainment lawyers in Vancouver, BC, Producer Essentials brings together industry professionals from the US and Canada to offer firsthand experience and insights into the production world. This self-paced course covers all aspects of film and television production, from financing to post-production to marketing and everything in between, giving you the confidence you need to engage in this exciting field of work.

Module 5: Private Investment and Pitch Packages for Independent Film
Part B: You have a great concept, but how do you sell the idea to investors? In this module Sean Covel (Film Producer) discusses crafting the perfect pitch, including how to create a pitch deck, find investors and manage investor relationships. This module aims to give you the tools you need to create a pitch package and business plan and secure private investment for your production.
Instructor: Sean Covel, Film Producer
Sean Covel is a Los Angeles-based Film and Television Producer whose credits include ”Beneath” for Paramount Pictures, ”The 12 Dogs of Christmas” directed by Academy Award Winner Keith Merrill, and the iconic independent film ”Napoleon Dynamite”. Together, Covel’s films have won multiple awards, generated over one-quarter-billion dollars in revenue internationally, and gotten nerds prom dates across the globe. He very much wishes that would’ve been the case when he was in high school in Pringle, SD.

Q&A with Sean Covel and Lori Massini
Lori Massini was formerly Vice President of Legal and Business Affairs for a major film and production studio. She is active in the arts, and is an accomplished dancer and musician. Lori is a co-creator of Producer Essentials.

Producer Essentials Course



Run Time

47 minutes


Sean Covel (Instructor)

Executive Producer

Lori Massini

Production Year


Official Website

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