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Synopsis: Everyone has a struggle. Everyone has a story. Everyone has something to say. “WHAT’S YOUR HUSTLE?” is a documentary series where we sit down with hustlers from all sides of the spectrum – from athletes to artists to business successes – and learn more about what makes them tick. With a passion for transforming underrepresented stories into powerful visuals, we operate from a place of substance, meaning, and emotion. We all have one – What’s Your Hustle?

This episode revolves around professional boxer, army veteran, & loving father Blake McKernan out of Sacramento, California. At age 10, he fell in love with the sport of boxing watching the one and only Mike Tyson dominate his era. As the universe would have it, Blake fought the biggest fight of his life opening up for an out-of-retirement Tyson over 20 years later. Things were never easy. This is the story of The Beast.



Run Time

23 minutes


Blake McKernan
Josh Escovedo
Mike Johnson Jr.
Kelly McKernan
Richard Arnett

Directed by

Edwin FrankO

Produced by

Xavier Young

Executive Producer

Johnny De La Cruz

Edited by

Richard Fransisco


Mark Arica

Director's Statement

What’s Your Hustle?

Director's Bio

Edwin FrankO (Edwin Frank Ortiz) is a Latino film director of Puerto Rican and Mexican descent hailing from Barrio Logan of Southeast San Diego. He graduated from USC’s School of Cinematic Arts with an emphasis in directing. FrankO began his artistic journey as a hip hop dancer.

Edwin is known for dancing and acting as Angel Gabriel in Teatro Máscara Mágica’s La Pastorela. Though his late father was a salsa musician and dancer, Edwin was self taught, and learned to break dance by studying music videos and films. He eventually delved into acting and studied theatre at Southwestern Community College before switching his major to film. The crossover to film was more so to network with other filmmakers before becoming one himself. His passion and ambition led him to the University of Southern California where he would be the first in his family to not only achieve a B.A. but attend a university.

Edwin would love to thank anyone who continues to support his ambition including his mother. He is at where he is today because of their love and support. He wants to continue to guide and inspire his community who haven’t yet discovered the opportunities that arise from following their passions and ambitions.

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